I just got my July newsletter from Dan Kennedy (go see this stud at www.dankennedy.com ) and he had some great insights into wanting "MORE". I am telling you...it doesn't matter what type of business you are in, whether you are an employee, business owner, bus boy, or bottle washer, you can apply the concepts from his opening excerpt.
[[ Note: If you are an athlete and consider yourself to be a SERIOUS athlete, then the concepts definitely apply to you and yours.]]
[[[Special Note: If you are a hockey official and you want MORE...more big games, more playoff runs, more championships to work, more t.v. games...this is DEFINITELY for you and yours]]]
From Dan Kennedy:
"At the SuperConference, Gene Simmons made the observation that he and pretty much all successful people are obsessed with the relentless pursuit of "More". This is why so much more invention, innovation, progress and wealth has been birthed here in the U.S. than anywhere else (up until lately) -- because, more than any other nation on earth, we have been all about the belief in the philosophy of 'more.' These days, there's a lot of foolish criticism of that, a lot of it from ridiculous hypocrites -- people who own five 15,000 square foot homes and commute between them by private jet telling you to shrink the size of your carbon footprint. Billionaires-turned-liberals late in life suggesting that your wealth is somehow at others' loss. There is also a rising chorus of voices selling us on a new mandate to accept 'less'. Obama has said we must give up the idea of keeping our homes at 72-degrees and live less comfortably, drive less, even eat less food...and, of course, keep less of the wealth we create. You want to ignore all of this b.s. and feel proud to be a pursuer of More.
The more 'More' you pursue and get, the more good you automatically do for others, and the more good you can deliberately do as well. So, to celebrate July, this Issue is about "GET MORE."
How to GET MORE of a lot of different things. I have written it immediately before jetting off to the U.K. for a week, to get more of the Brit's money and bring it back here. On that long flight, I'll be scheming about how to get more customers by more means with more speed when I get back. And it seems to me that the main reason more people don't get More is that they just aren't thinking about it, noodling it, being creative about it, working at it, and taking pride in it. Right now, a lot of people are actually voluntarily, shamefully shifting their thinking into reverse; instead of thinking about getting More, they've turned their thoughts to getting by with Less until "this recession blows over" -- as if it were a summer thunderstorm. It is not. It is a Transition to the New Economy, where there is more opportunity than ever. Different, but more."
Amen to the thought of GETTING MORE!
Thursday, July 10, 2008
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